Konokona - Event Vendor Management Platform

Helping organizers manage over 600+ artists for artist alley

applications hero

my role

UX/UI + User Research + Content Strategy

what it is

This is my Graduation Project for Emily Carr University. This is a 2 part project.
1. Making artist alley applications easier
2. Helping organizers to manage artist alley applications better
You can view artist side here

artist alley form example


Managing 600+ artist applications for your artist alley can get chaotic. Contacting artists, moving them off waitlists and obtaining payments are just some of their issues. A bad experience for organizers also means more anxiety for the artists.


To create a better experience for organizers trying to manage hundreds of artist applications.


Anime convention organizers are all volunteers with a full time job. They are extremely limited on time. Many conventions still use a manual way of applications.

Randomly choose applicants within your list for lottery table selection

Manage applicants by changing their status

Track applicants on payment deadlines and autosetup a waitlist


afinity graph

I started the project by interviewing several artists and organizers. I created an affinity map with the information that I obtained from them


organizer persona

After interviewing organizers, I was able to come up with a persona of what anime organizers are like

Organizer User Journey

prganizer journey

Upon interviewing several anime convention organizers, I was able to create a flow that helped me better understand how they currently handled applications

Listing Logistical Information

info arch

Organizing a convention is a very heavy on logistical task. I listed out the logistic data and features that organizers will need to manage a convention

Things like: randomizer for lottery applications, application status, setting a payment deadline for artists, & automating a waitlist process

If tables were sold traditionally, first come first serve, the tables would sell out as fast as in 10 seconds or less. Organizers tend to do lottery applications as it's more fair to those with mobility disability and those who work in the service industry.


wireframe wireframe for applicant info wireframe for list of applicants payment deadline

Upon my first user testing session with an organizer, I realized that the design was not what the organizers want. As I was only thinking about the artist with portfolios and websites, I did not occur to me that logistic information was far more imporant to organizers.

Upon digging futher, I learned that the information organizers actually care about are the things related to event organizing like:
1. Table size that the artist choose
2. Application status
3. Cost of order and total cost

Key Takeaways

Understanding the importance of a Spreadsheet Layout

The hardest part about this project was learning how I could sort through 600+ applications without looking like a huge mess. What I learned was that spreadsheets are an amazing way to keep track of a massive amount of information.

Designing for Web and Mobile

Working on KonoKona allowed me to better understand the challenges of responsive design.